Having previously operated as South Coast Legal the team were looking for a new lease of life and a brand that better aligned with their core clients and mission.
When you need a change and you recognise that your brand no longer resonates it’s time to do something about it, and Claudia Maw certainly did! Having come up with the name Demeter Legal after the Greek Goddess of Agriculture, Claudia wanted to ensure the brand reflected both this history and her own sense of colour and personality. Our aim was to create something that would resonate with clients and highlight the practices strengths.
Working together we were able to create a strong brand positioning and ultimately a fresh and vibrant design aesthetic that was both grounded and engaging.
We assisted with:
Some say a change is as good as a holiday, and this definitely is the case with Demeter’s rebrand. Adding freshness and energy we are excited by where the team take the firm into the future.
