Customer Experience is brand rocket fuel

CX is a brand rocket fuel.

Clients choose the least risk option

Price matters less than risk.

10 reasons why is brand positioning so important?

10 Reasons why brand positioning is so important

Brand positioning and strategy is critical for legal and expert firms

BRand positioning is crucial for marketing cut through.

Branding for lawyers - 3 ways to attract bigger clients

3 ways you can attract bigger clients to your firm

The right strategy depends on your timeframes

One of the BIGGEST questions we see our audience thinking before they jump into investing in their brand, content or website is - what is the ROI on my investme

Why we don't choose "cheap" experts

If you need a surgeon do you choose the cheapest you can find?

Branding and design is a US$162 billion industry and growing

Branding and design is a US$162 billion industry and growing

Saying no to work

Focusing on what you do best is a far better long term strategy than trying to be something for everyone.