We recently helped leading Queensland law firm Law Solve rebrand from their previous identity, Active Law. The firm is well known in the Body Corporate, Property, Construction and Commercial areas in the SEQ region. Built from the ground up with a focus on commercial, actionable advice; Lawsolve pride themselves on being great humans as well as great lawyers.
With a view to the future, the team wanted to completely refresh their branding and brand message. Although they have an established practice, they were motivated to better communicate their flexible, high quality approach with a view to both growing their team and the practice.
In 2022, we revitalised Active Law’s brand strategy – aligning identity, marketing, and business development through thorough research. A new, resonant brand name emerged, along with an engaging, functional website and revamped marketing materials. This transformation injected fresh vitality into the firm's identity, paving the way for a promising future.
The rebrand went live at the end of 2022, and it was clear from the get go that we successfully brought vitality and purpose to the firm. We are proud to have helped with the transition and are excited to see how the firm continues to grow and utilise its new brand assets.